Going From Broke Premiere Date/Status
Going From Broke SEASON 2 Renewed On Crackle
About Going From Broke TV Series
Crackle's Webby Award-Winning Original Series "Going From Broke" Returns for Season 3 on November 10
Features major brand integrations with companies that include Chegg, LifeLock by Norton, Old Navy, DoorDash, Payitoff and Family Dollar
NEW YORK--(BUSINESS WIRE)--Crackle Plus, a Chicken Soup for the Soul Entertainment, Inc. (Nasdaq: CSSE) company and one of the largest operators of advertising-supported video on demand (AVOD) streaming services, today announced that a third season of the award-winning Crackle original series Going From Broke, backed by executive producer Ashton Kutcher (Punk'd, The Ranch, Butterfly Effect), will premiere on November 10. The series will feature major brand integrations from companies that include LifeLock by Norton, Old Navy, DoorDash, Payitoff and Family Dollar. Going From Broke will be available to stream for free on Crackle on a wide variety of devices that include Roku, Amazon Fire TV, Samsung TVs and many others.
While the debt crisis continues to rage unabated, Going From Broke season three hosts Dan Rosensweig, CEO of Chegg, and financial expert Tonya Rapley (MyFabFinance.com) dedicate their time to helping participants, as well as viewers, navigate the reality of their debt in order to become the CEO of their own lives. In the wake of "The Great Resignation" manifesting across the American workforce, this season focuses on helping people manage their debt, job insecurity and growing mental health concerns. The third season of Going From Broke will feature a wide range of people from all walks of life, including a young couple drowning in staggering student loans with dreams of buying a home, a military veteran and his family struggling with bad financial decisions, restaurateurs whose business took a major hit during the pandemic and a single father living paycheck-to-paycheck.
"I'm thrilled to be working on the third season of Going From Broke," said executive producer Ashton Kutcher. "This series has done more than any other to inform, guide, and encourage its audience in order to create real change in their finances and ultimately in their lives."
"We are excited to be back for another season of Going From Broke and this time we are expanding on how we help people who are struggling with massive debt. From crippling student loans to credit card debt and more, our mission remains to get people on the path to financial freedom," said Rosensweig. "In our first two seasons, millions of people watched the show and learned how to become the CEO of their lives and I can't wait to see the life-changing transformations that come from season three."
"It can be overwhelming navigating debt, and it's even more complicated for victims of identity theft," said Paige Hanson, chief of Cyber Safety Education at NortonLifeLock. "We hope that our upcoming appearance on Going From Broke will inspire viewers to learn how they can safeguard their identity and what to do should something happen so they can be empowered with the knowledge and tools they need to achieve financial freedom."
As part of DoorDash's integration, seasons 1 and 2 of Going From Broke have been relaunched exclusively for free on Crackle and re-presented courtesy of the delivery service with unique narrative-driven interstitials. Highlighting the success stories of three separate Dashers' experiences working with the platform and how it is helping them to meet their financial goals, the organic storytelling extension will also include a QR code to learn more about being a Dasher. This brand partnership will also see additional amplification through co-branded social posts, media buys across the Crackle Plus network of streamers, strategic placement in the Crackle audience newsletter and more. Crackle Plus announced the launch of its Branded Content Studio in May of this year, designed to create new opportunities for advertisers to reach and connect with new audiences more effectively.
"We continue to double down on providing advertisers with unique, flexible and organic opportunities to connect with viewers," said Darren Olive, executive vice president of ad sales. "We also invite our brand partners to be part of the creative process early on in order to best target their audiences, and, with a series like Going From Broke, the integrations not only provide visibility but, in many cases, a meaningful call to action."
In addition to Kutcher, the series is executive produced by Michael Winter and William Rouhana, Jr. from Chicken Soup for the Soul Entertainment, Laura De Nay and Mustafa Bhagat from Flicker Filmworks, and Dan Rosensweig and Heather Hatlo Porter from series sponsor Chegg and Mike van Reekum.
Crackle Plus' recent releases include season 2 of the murder mystery series The Wall, the home renovation series Pet Caves, plus-size mountain climber documentary Kili Big, season 2 of the hit college thriller series In the Vault, the sci-fi series Salvage Marines starring Casper Van Dien, and the award-winning BBC series Sherlock, starring Benedict Cumberbatch and Martin Freeman.
The Crackle Plus and Redbox streaming services are currently distributed through over 140 touchpoints in the U.S. on platforms including Amazon Fire TV, RokuTV, Apple TV, Smart TVs (Samsung, LG, Vizio), gaming consoles (PS4 and Xbox One), Plex, iOS, and Android mobile devices and on desktops at Crackle.com and Redbox.com with plans to expand to over 160 touch points this year.
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Going From Broke (Season 2) (May 20)
Crackle original series
From Chicken Soup for the Soul Entertainment and Executive Producer Ashton Kutcher comes season 2 of Going From Broke, a Webby Award-winning unscripted series focused on empowering people to overcome their crippling financial struggles. People are graduating from college with mounds of student and other debt and a shrinking pool of employment opportunities at their disposal. What makes matters worse is they lack the basic financial literacy to get themselves out of trouble. Going From Broke host Dan Rosensweig, CEO of Chegg, and financial expert Tonya Rapley work with young people to become the CEO of their own lives.
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Chicken Soup for the Soul Entertainment Commences Production of Season 2 of Going From Broke
Series Executive Produced by Ashton Kutcher and Hosted by Dan Rosensweig, CEO of Chegg
Season 2 "Real-time" Episodes Will Premiere For Free on Crackle in March With Full Episodes Premiering in May
COS COB, CT - February 16, 2021 - Chicken Soup for the Soul Entertainment Inc. (Nasdaq: CSSE), one of the largest operators of streaming advertising-supported video-on-demand (AVOD) networks, today announced that production has begun on Season 2 of its original series Going From Broke. The series is executive produced by Ashton Kutcher and hosted by Chegg CEO Dan Rosensweig. Innovative "real-time" episodes will begin premiering for free on Crackle in March.
Going From Broke is an unscripted series that spotlights a financial epidemic of huge proportions. Over 44 million Americans are saddled with student debt totaling over $1.7 trillion dollars. Making matters worse in Season 2, are the compounding issues of the last 12 months: COVID-19, record unemployment, and a country on the emotional and financial brink. This series aims to empower people to overcome their crippling financial struggles and become CEO of their own lives.
Season 2 features an updated format that follows six new cast members from around the country. During the six-week production, Crackle will conduct an innovative experiment by shooting and airing new episodes in "real time" while anchoring a larger conversation using social media platforms. The "real-time" episodes will document the casts' emotional and financial makeovers while audiences ride along. Meanwhile, Mr. Rosensweig, Mr. Kutcher, Chegg, and Chicken Soup for the Soul Entertainment will engage in a multi-platform conversation about issues with debt, especially during the financial turmoil created by the pandemic.
"The COVID-19 pandemic has exacerbated the dire financial situation that so many young people already found themselves in," said Mr. Rosensweig, host & CEO of Chegg, Inc. "In Season 2, the stakes are higher; people are struggling with unemployment, mounting debt, and potential physical and mental health issues. We have the opportunity to provide a lifeline and help them get back on track, working with them in real-time to get them on the path to financial freedom."
"This awesome production model brings viewers inside the transformation process. Going From Broke is the first makeover show that invites the audience to engage with the cast, financial experts and each other across social media while watching the process unfold "live" on Crackle," said Mr. Kutcher, who executive produced both season one and two of the series.
The "real-time" production culminates with finished episodes in May, ultimately revealing whether each cast member has succeeded in 'going from broke'.
"We were delighted with the tremendous viewer response to the first season of Going From Broke and are excited to dive even deeper into this important issue with Season 2. We plan to incorporate the particular hardships introduced by the global pandemic and hope we will be offering helpful solutions to any of those struggling with financial burdens," said William J. Rouhana Jr., chairman and chief executive officer of Chicken Soup for the Soul Entertainment.
The first season of Going From Broke had a record-breaking launch on the free streaming service Crackle in October of 2019 and won multiple awards including the Webby People's Voice winner for Reality Series and the OTT.X Impact Award for Most Impactful Series. Season 1 is available for free on Crackle. Season 2 is being produced by Flicker Filmworks.
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It's an epidemic of huge proportions. As a nation, over 44 million Americans collectively owe a whopping $1.5 trillion in federal student loan debt, a number that grows each year and is second only to mortgage debt in America. Upon graduation, those entering the professional world face mounds of bills, a shrinking pool of employment opportunities, a lack of financial skills and a constant, crippling weight of oppression keeping them from reaching for their dreams. Tackling this issue head on is a new Crackle Original, Going From Broke, a new series from executive producer Ashton Kutcher, Matador Content and Chicken Soup for the Soul Entertainment, launching Thursday, October 17th exclusively on the free streaming service. Leading the charge to support millennials in overcoming their crippling financial struggles is host Dan Rosensweig, Chegg CEO, and financial expert Danetha Doe who go one on one with young people living in pricey Los Angeles, what they thought would be The City of Dreams, to change their habits, gain financial confidence and become CEO of their own lives. Although they all come from different backgrounds and circumstances, each of the participants have one thing in common-- extreme debt. Rosensweig and Doe challenge millennials to address everything from savings and spending to taxes, bills, co-loans and more. Ultimately, each of the subjects are given "homework," tailored next steps meant to be tackled within a specific and timely window. It's not comfortable, it's not easy, but it's necessary if they want financial stability. Throughout each of the 10 half-hours, viewers also get valuable insights and advice from several leading and trusted experts including award-winning personal finance journalist Jean Chatzky and Farnoosh Tarobi, bestselling author and podcast reporter.
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